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Episode #360 - Maintaining Standards Whilst Building An Unboxing Success - with Sarah Simons

Episode #360 6 Mar 2024

Show notes

Mar 6, 2024

Hi there and welcome back to another edition of ScaleUp Radio, the podcast inspired by the Entrepreneurial ScaleUp System and designed to make navigating our ScaleUp journeys that little bit easier by learning from others' experiences. I’m Kevin Brent and today we're unboxing the entrepreneurial spirit with Sarah Simons, co-founder of British Baby Box. 

Inspired by a Finnish tradition, Sarah and her partner Susan embarked on a journey nearly a decade ago to provide sustainable, safe sleeping spaces for newborns. From humble beginnings and direct-to-consumer sales to impactful collaborations with charities and healthcare institutions, British Baby Box is a testament to innovation and social impact. 

Sarah shares insights on overcoming competition through standards and certifications, the importance of cash flow, and lessons from their Dragon's Den experience. Driven by a passion for entrepreneurship and a vision for universal baby box provision in the UK, Sarah's story is one of resilience, ambition, and making a difference. 

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Join us as we dive into the heart of British Baby Box's success story.

Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for.

 

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kevin@biz-smart.co.uk

 

Most founders I speak to feel busy but stuck; plenty happening, but not always clear on what genuinely matters most this quarter. If that’s you, the G90 Summit is worth a look. A structured half-day where we work through everything competing for your attention, get clear on the three to five things that must happen in the next 90 days, then commit to them and build the system to make sure they actually happen. Quarterly, virtual, £97 a seat.

Smart90 Summit

 

Sarah can be found here:

linkedin.com/in/sarah-simons-93ab9598

https://www.britishbabybox.com/

sarah@britishbabybox.com

 

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ScaleUp Radio is hosted by Kevin Brent — founder of Smart90, author of the Entrepreneurial ScaleUp System (ESUS), and the same Kevin who works directly with founders inside the G90 Summit.

The Summit is a structured half-day — quarterly, virtual via Zoom — where founders and their teams get clear on the three to five things that must happen in the next 90 days, and leave with a plan committed to making them happen.

Reserve Your Place at the G90 Summit →

Next session: 26th June 2026 · £97 for a standalone seat · smart90.co.uk/summit