For coaches, guides & membership organisations

Your clients don't need more content.
They need a 90-Day Execution Layer.

Smart90 embeds a structured 90-day rhythm inside your programme — so clients get clear on what matters, implement what you teach, stay longer, and get measurable results.

  • Increase client retention
  • Increase implementation
  • Increase lifetime value
  • Without increasing your delivery load.
Sand: Everything Else
Pebbles: Recurring Tasks
Rocks: Big Strategic Priorities
A jar showing the Rocks, Pebbles, Sand framework for strategic priorities

You already deliver value. Your frameworks work.

Your clients nod in the session.

Then…

Week 3 hits.

They drift. You chase. You repeat yourself. They stall.

And eventually?

They “pause”.

This isn't a knowledge gap.

It's an execution gap.

All of these depend on you.

Slack communities fail

Noise replaces focus.

Accountability calls fail

They rely on motivation spikes.

White-label portals fail

They store content — they don't drive behaviour.

Hiring more coaches fails

It scales cost, not consistency.

Smart90 creates structure that runs between sessions.

The Embedded 90-Day Execution Layer™

Smart90 isn't another app your clients log into. It's the operating rhythm that sits underneath your programme.

1

Quarterly Strategic Focus

Your client defines 3 core priorities aligned to your framework.

2

Weekly Commitment Loop

They commit to what moves those priorities forward.

3

Daily Focus Pulse

Two-minute check-in. Quick, frictionless, habit-forming. See why a daily check-in habit is the key to sustained execution.

4

AI Alignment Check

If their “task” doesn't support the priority, it flags drift.

You don't chase.
The system holds the line.

Pair it with the G90 Summit each quarter — a structured half-day planning session where clients move from a fog of competing priorities to a clear set of Rocks before the 90-day cycle begins. The Summit handles the clarity. Smart90 handles the execution. Read our guide on how to run a quarterly planning workshop for practical tips.

This is not content. This is behavioural structure.

💪

More Implementation

Clients act between sessions. They show up prepared with real progress, not excuses.

📈

Higher Retention

Progress creates stickiness. Clients who see traction stay 12+ months.

🔄

Less Repetition

You stop reteaching basics. The rhythm reinforces what you've already taught.

🏆

Better Case Studies

Because they actually execute. Real results, not just session notes.

⚙️

Scalable Infrastructure

The rhythm runs whether you're on Zoom or not. Your impact scales without your hours. Learn more about embedding execution in coaching programmes.

Move from motivator to architect.

Without Smart90

  • You teach
  • They get inspired
  • Drift creeps in
  • You rescue
  • Burnout builds

With Smart90

  • You teach
  • They commit
  • The rhythm reinforces
  • AI catches drift
  • You coach at a higher level

The AI has one job: check alignment.

This is not:

  • A chatbot gimmick
  • A content summariser
  • An AI “coach replacement”

That's it. And that's enough to transform implementation.

Want a diagnostic starting point for new clients? The InFlight Business Health Check lets each team member rate the business independently across Strategy, Execution, People and Cash. The AI-generated report highlights where the team agrees — and where they diverge — giving you a structured foundation for your first coaching conversation.

Smart90 strengthens your role. It doesn't dilute it.

For you if:

  • You run a coaching programme, peer board, or membership
  • You believe execution matters more than inspiration
  • You want clients staying 12+ months
  • You want infrastructure, not more hustle

Starting your coaching practice? Smart90 gives you a proven quarterly structure to work through with clients from day one — so you can focus on the relationship while the system handles the execution rhythm.

Not for you if:

  • You sell one-off courses
  • You don't care about retention
  • Your clients already run a strong operating rhythm and just need a tracker
  • You want AI to replace your coaching

Sound familiar?

“I start strong and then lose momentum.”
“I know what to do, I just don't follow through.”
“I get caught in admin and forget the big stuff.”

Smart90 exists to solve exactly that pattern. See how it works from your client's perspective.

Embed Smart90 into your programme

🌐

White-label execution layer

Your brand, your positioning. Smart90 powers the rhythm underneath.

🤝

Licensed partner tool

Offer Smart90 as part of your package. Add structured value without building from scratch.

📝

90-day implementation framework

Give clients a proven rhythm for turning your teaching into measurable results.

💰

Retention engine

Clients who see progress stay. Smart90 creates the traction that prevents churn.

You keep your IP. You keep your positioning.
Smart90 powers the rhythm.

Smart90 gives you more than a client tool.
It gives you a complete delivery framework.

For coaches with an established methodology, Smart90 sits underneath what they already do. But for coaches who are building their practice — or who want a more structured client delivery system — Smart90 offers something deeper.

Used fully, Smart90 gives you:

A flagship quarterly planning event. The G90 Summit becomes your signature client experience — a structured half-day where your clients get clear on what genuinely matters for the next 90 days. You facilitate. The framework does the heavy lifting.

A proven prioritisation methodology. The Rocks framework — moving clients from could do to should do to must do — gives you a structured conversation tool for every quarterly review. No more unstructured goal-setting sessions.

A daily accountability infrastructure. The Smart90 daily check-in keeps your clients aligned between sessions without you chasing them. Two minutes a day. AI flags drift before it becomes a problem. You stay in the loop automatically.

A mid-quarter coaching agenda. The mid-quarter check-in gives every coaching conversation a clear structure — review progress against Rocks, address what’s drifting, recommit for the second half of the quarter. No more sessions that meander.

A peer learning layer. ScaleUp Club gives your clients access to a private monthly peer group — honest conversations with other founders facing similar challenges. Community that compounds your coaching impact between sessions.

A complete quarterly rhythm. Summit → daily execution → mid-quarter review → quarterly close and reset. A repeatable cycle that gives your clients visible progress and gives you a structured programme to deliver — every quarter, without reinventing the wheel.

It’s not just a coaching tool.
For the right coach, it’s the operating system for their entire client practice.

What this looks like in practice

Imagine starting every quarter running a G90 Summit with your clients — a structured half-day where they leave with their Rocks set and committed to publicly. Between sessions, Smart90 holds the accountability line automatically. At the mid-point, you have a structured 30-minute review conversation with clear data on what’s happening. At the end of the quarter, you review and reset together.

Your clients see consistent progress. They stay longer. They refer others. And you have a repeatable, scalable delivery system that works whether you have three clients or thirty.

Beyond Execution — A Place to Develop

Smart90 also gives your clients a private space for personal development that sits completely separately from their business planning — invisible to you as their coach, but compounding their growth alongside everything else.

The Balance Wheel lets them rate eight areas of their life quarterly — work, health, relationships, finances and more — visualised as a radar chart with AI-guided reflection and quarterly trend analysis. The Bucket List is a personal vision board for goals beyond the business, with AI-generated suggestions and the ability to mark items as achieved. The Journal captures daily reflections with voice input, emotion tracking, and weekly reflection prompts.

For coaches who work with the whole person — not just the business — this makes Smart90 something no other tool offers: a single platform where your client works on their business, tracks their execution, and develops themselves personally. All in one place.

And for newer coaches still developing their own toolkit, Smart90 also provides:

  • TALi (Think About List) — a structured three-column board for triaging and capturing client ideas between sessions, with one-click conversion to strategic priorities
  • Vision360 — a company vision and strategic narrative tool that gives clients a place to articulate where they’re going, not just what they’re doing this quarter
  • Company Scorecard — Kaplan-style performance tracking across five business pillars, with AI-suggested metrics built in and monthly data entry integrated into check-ins and quarterly reviews
  • InFlight Health Check — a 60-question diagnostic across Strategy, People, Execution and Cash that gives you a structured, data-driven foundation for your very first client conversation — and a baseline to measure progress against
  • Quick Coaching — on-demand AI mentorship drawing on 600+ ScaleUp Radio founder conversations, unlocked as clients build their daily check-in habit
  • Success Metric Tracking — three-tier outcome measurement (Ideal / OK / Poor) tracked at every weekly check-in and monthly review, visualised on the dashboard so progress is always visible
  • Quarter Summary and Archiving — AI-generated narrative at quarter end covering priorities, check-in engagement, wins, challenges and forward-looking suggestions. Every quarter archived and accessible — a complete record of your client’s development over time

Used fully, this isn’t just a coaching tool.
It’s a complete development platform — for the business, and for the person running it.

Book a Smart90 Partner Conversation →

Whether you’re building your practice or embedding Smart90 into an established programme — the partner call is the right starting point. Kevin will give you a straight answer on whether it’s the right fit.

We’re building our partner community.

If you’re a coach, guide or membership organisation who believes execution matters as much as inspiration — and you’d like to experience Smart90 before recommending it to clients — we’d love to hear from you.

Early partners get direct access to Kevin, input into how the partner model develops, and preferred terms as the community grows.

Book a Partner Conversation →

Imagine:

Clients showing up prepared.

Clients measuring progress.

Clients staying longer because they see traction.

You stop being the accountability police.
You become the strategic catalyst.

Common questions from coaches, guides & membership organisations

Smart90 isn't a replacement for your coaching — it's the execution layer between sessions. Your clients use it daily to stay aligned with the priorities you've helped them set. You stay in the loop via automated weekly progress emails, without chasing anyone.

Not directly. Smart90 handles the daily and weekly rhythm — check-ins, reflections, and progress tracking. You receive automated summary emails so you can see exactly where each client stands before your next session. It makes your coaching time far more productive.

Absolutely not. The AI handles execution accountability — the daily "did you do what you said you'd do?" nudge. It doesn't do strategy, it doesn't build relationships, and it doesn't understand context the way you do. It frees you from being the accountability police so you can focus on the work that actually needs a human.

Your clients can subscribe to the software at £20/month (or £200/year) — the execution layer that sits cleanly alongside your coaching. Smart90 Essential (Summit every quarter + software, no Kevin check-ins) is available at £47/month. For clients who want the full system — G90 Summit every quarter, daily AI execution rhythm, monthly check-in with Kevin, and ScaleUp Club peer group — that’s Smart90 Guided at £150/month. You can embed any option into your programme as a value-add, bundle it into your pricing, or offer it as a standalone tool between engagements. Book a partner call and we’ll work out the best fit for your model.

Absolutely. Smart90 is a natural value-add for membership organisations and group programmes. You can offer it as an additional membership tier or bundle it into your existing offering — increasing the perceived value, boosting retention, and creating a new recurring revenue stream. Members get a structured 90-day execution system that keeps them engaged and progressing between sessions, which means they stay longer and get more from their membership.

Very little. Clients sign up, go through a guided discovery conversation (as quick as 2 minutes), and they're set up for the quarter. You simply add your email as their coach, and you'll start receiving automated progress updates. No training, no onboarding decks, no admin overhead. Depending on the partnership level, we can also provide dedicated logins for your members and co-branding or full white-labelling so Smart90 feels like a seamless part of your own platform.

Smart90 isn't a project management tool — it sits above them. Tools like Asana or Trello organise tasks. Smart90 asks whether those tasks actually matter this quarter. It's an alignment and focus system, not a to-do list. Most clients keep using their existing tools for day-to-day task management.

Of course. We'd encourage it. Sign up for a free trial, go through the discovery process, and experience the daily rhythm yourself. Most coaches who try it personally become the strongest advocates because they feel the difference first-hand.

Stop Repeating Yourself.
Install the Execution Layer.

Your clients get the Smart90 software from £20/month — the execution layer that runs between your sessions. Smart90 Essential (Summit + software, no Kevin check-ins) is £47/month. For clients who want the full system, Smart90 Guided is £150/month and includes the G90 Summit every quarter, monthly accountability check-ins with Kevin, and ScaleUp Club access.

Book a Smart90 Partner Conversation →

See the full pricing breakdown at smart90.co.uk/leaders or learn more about the G90 Summit at smart90.co.uk/summit.