Show notes
May 17, 2024
Hello and welcome back to ScaleUp Radio! I'm your host, Granger Forson, and today we're diving into the innovative world of Phil Staunton, the founder of D2M Innovation. You can always catch up with me at [www.bizsmart-gloucestershire.co.uk](http://www.bizsmart-gloucestershire.co.uk) or find me on LinkedIn.
In this episode, Phil shares his fascinating journey from starting D2M Innovation in his back bedroom to scaling up and then intentionally sizing down to better align with his passion for creative work. Phil discusses the challenges of finding the right team and the pivotal decisions that helped shape the current, more efficient structure of his business.
With a focus on sustainability and a hands-on approach to product development, Phil and his team at D2M have supported numerous clients through the full cycle of bringing innovative products to market, including successful pitches on Dragon's Den. The discussion also covers the critical importance of referrals and repeat business in marketing, as opposed to more traditional, less effective methods like social media or SEO.
Phil’s vision for the future is not bound by detailed long-term plans but is driven by a commitment to creativity, balance, and ecological responsibility. This episode is packed with insights for anyone interested in the intersection of design, innovation, and business scaling.
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So, let’s now dive into the inspiring journey of innovation, scaling with soul, and sustainability with Phil Staunton.
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Phil can be found here:
https://www.design2market.co.uk/
Resources:
Bread Song by Kitty & Al Tait - https://uk.bookshop.org/p/books/breadsong-how-baking-changed-our-lives-kitty-tait/6347660?ean=9781526631855
The Grange Project podcast - https://www.grangeproject.co.uk/wilder-podcast