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Episode #410 - ScaleUp Club - Marketing and ROI - with Mike Dunn — ScaleUp Radio Episode #410

Episode #410 - ScaleUp Club - Marketing and ROI - with Mike Dunn

Episode #410 4 Sep 2024

Show notes

Sep 4, 2024

Hi there and welcome back to another edition of ScaleUp Radio, the podcast inspired by the Entrepreneurial ScaleUp System and designed to make navigating our ScaleUp journeys that little bit easier by learning from others' experiences.

I’m Kevin Brent and in this Q&A episode of ScaleUp Radio recorded during our monthly ScaleUp Club meeting, we sit down with Mike Dunn of Excel TM Group, a leader in construction telemarketing.

Mike shares their innovative approach to delivering quality leads and ROI, focusing on understanding client goals and prioritising quality over quantity.

We'll explore their successful marketing initiatives, including hosting their own construction show and leveraging LinkedIn.

Mike also discusses the importance of staff retention and creating a positive office environment.

Plus, hear how his wife and business partner keeps marketing spend aligned with achievable ROI.

Make sure you don’t miss any future episodes by subscribing to ScaleUp Radio wherever
you like to listen to your podcasts.

Tune in for valuable insights and tips from Mike Dunn of Excel TM Group.

Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for.

If you would like to be a guest on ScaleUp Radio, please click here:

https://bizsmarts.co.uk/scaleupradio/kevin

You can get in touch with Kevin & Granger here:

kevin@biz-smart.co.uk

grangerf@biz-smart.co.uk

 

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Most founders I speak to feel busy but stuck; plenty happening, but not always clear on what genuinely matters most this quarter. If that’s you, the G90 Summit is worth a look. A structured half-day where we work through everything competing for your attention, get clear on the three to five things that must happen in the next 90 days, then commit to them and build the system to make sure they actually happen. Quarterly, virtual, £97 a seat.

Smart90 Summit

 

Mike can be found here:

linkedin.com/in/mike-dunn-b3033358

https://www.exceltmgroup.com/

mike@exceltmgroup.com

07946 767634

https://www.instagram.com/mike.dunn_/

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ScaleUp Radio is hosted by Kevin Brent — founder of Smart90, author of the Entrepreneurial ScaleUp System (ESUS), and the same Kevin who works directly with founders inside the G90 Summit.

The Summit is a structured half-day — quarterly, virtual via Zoom — where founders and their teams get clear on the three to five things that must happen in the next 90 days, and leave with a plan committed to making them happen.

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Next session: 26th June 2026 · £97 for a standalone seat · smart90.co.uk/summit