Show notes
Nov 25, 2024
Welcome to another insightful episode of ScaleUp Radio, hosted by Granger Forson! You can find me at [www.bizsmart-gloucestershire.co.uk](http://www.bizsmart-gloucestershire.co.uk) or connect with me on LinkedIn.
In this episode, we dive into the fascinating journey of Helen Tanner, the founder of Data3, a data AI consultancy that’s been transforming businesses for over seven years. DataCUBE helps organisations untangle their data and unlock powerful insights, paving the way for leaner, more efficient operations.
Helen shares how DataCUBE pivoted from a traditional setup to an ultra-lean model by eliminating all non-essential roles like administration and marketing. Now, DataCUBE is run exclusively by technical experts and powered by cutting-edge automation tools. This shift allowed the company to focus on what they do best—delivering bespoke data solutions that help businesses scale without the typical overhead.
We also explore how DataCUBE’s success is built on being tech-agnostic, tailoring solutions to meet each client’s unique needs. Helen discusses their effective marketing strategies, from C-suite events to SEO, and why they ditched cold outreach entirely.
Throughout the episode, Helen reflects on her personal growth as a leader, the lessons she’s learned from scaling, and her vision for the future of AI-powered businesses. It’s a candid, inspiring conversation that will leave you rethinking how to leverage technology in your own business!
If you’re passionate about innovation, leadership, or the potential of AI, this episode is a must-listen. Tune in and get ready to be inspired by Helen’s journey to building a data-driven business for the future.
To ensure you don’t miss any inspirational future episodes, do subscribe to ScaleUp Radio wherever you like to listen to your podcasts.
So, let’s now dive into the inspiring journey of automation, efficiency, and innovation with Helen Tanner.
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Kevin's Latest Book Is Available!
Most founders I speak to feel busy but stuck; plenty happening, but not always clear on what genuinely matters most this quarter. If that’s you, the G90 Summit is worth a look. A structured half-day where we work through everything competing for your attention, get clear on the three to five things that must happen in the next 90 days, then commit to them and build the system to make sure they actually happen. Quarterly, virtual, £97 a seat.
Helen can be found here:
https://www.linkedin.com/in/helentanner/
Resources:
Million Dollar Leads by Alex Hormozi - https://www.waterstones.com/book/100m-leads/alex-hormozi/9781737475774
Million Dollar Offers by Alex Hormozi - https://www.waterstones.com/book/100m-offers/alex-hormozi/9781737475743
Solve For Happy by Mo Gawdat - https://uk.bookshop.org/p/books/solve-for-happy-engineer-your-path-to-joy-mo-gawdat/1350012?ean=9781509809950
Diary of a CEO podcast - https://stevenbartlett.com/doac/