Show notes
Jan 15, 2025
Hi there, I’m Granger Forson. You can find me at [www.bizsmart-gloucestershire.co.uk](http://www.bizsmart-gloucestershire.co.uk) or connect with me on LinkedIn. In this episode of ScaleUp Radio, I speak with Adam Hopkinson, founder of PASHN Media Agency.
PASHN Media, founded in 2022, is a dynamic media planning and buying agency that connects brands with their ideal customers. Adam and his team specialize in the fashion, entertainment, and leisure sectors, catering to clients with advertising budgets of £1-1.5M per year. Within three years, Adam has grown PASHN to an impressive £8M in revenue with a team of 12 – all while maintaining profitability and a clear focus on innovation and client impact.
Adam shares how he built PASHN “cold,” relying on industry relationships, creative marketing, and a strong emphasis on empowering his team. From finding versatile “open water swimmers” to shaping roles as the business grows, Adam emphasizes a culture of adaptability and collaboration, ensuring the team is aligned and motivated to excel.
We also discuss the importance of financial discipline in scaling a business, with Adam highlighting the value of early financial planning and clear communication with clients. He offers invaluable insights into the challenges of startup life, including navigating difficult client relationships and maintaining a steady cash flow.
This episode is packed with actionable advice, whether you’re scaling your business or dreaming of building your own venture. Adam’s story is a masterclass in leveraging experience, staying flexible, and turning a vision into reality.
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So, let’s now dive into the inspiring journey of growth, finding the right team, and vision with Adam Hopkinson.
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You can get in touch with Granger here:
Most founders I speak to feel busy but stuck; plenty happening, but not always clear on what genuinely matters most this quarter. If that’s you, the G90 Summit is worth a look. A structured half-day where we work through everything competing for your attention, get clear on the three to five things that must happen in the next 90 days, then commit to them and build the system to make sure they actually happen. Quarterly, virtual, £97 a seat.
Adam can be found here:
https://www.instagram.com/h0pkin50n
https://www.linkedin.com/in/ahopkinson1/
07944 380323
Resources:
Ogilvy on Advertising by David Ogilvy - https://uk.bookshop.org/p/books/ogilvy-on-advertising-david-ogilvy/3564717?ean=9781802794960
Let’s Do The Right Thing podcast - https://open.spotify.com/show/67NZfyiPQ5D3i1kNQzH089?si=4ef73f6b455a40cd
Rydoo app - https://www.rydoo.com/mobile-expense-app/
Microsoft Suite - https://www.microsoft.com/en-gb/microsoft-365/microsoft-office