Show notes
In this episode of ScaleUp Radio, Kevin Brent speaks with Matthew Powell, the founder of WarmZilla – a fast-growing disruptor in the UK home services market. From boilers to EV chargers and air conditioning, WarmZilla has built a 24/7 online platform that delivers next-day installations across the nation.
Over just two and a half years, Matthew scaled the business to multi-million pound revenues, all without external funding - and they are now in their 7th year. But now, with an eye on £50 million turnover within five years, he’s exploring new frontiers – from international expansion to possibly bringing in a CEO to help take the business to the next level.
This episode is packed with valuable insights across three key sections:
- The Business Model & Scaleup Journey:
Discover how WarmZilla connects customers to a 700+ subcontractor network via a proprietary tech platform, and how its branding (featuring “Derek” the mascot) and TV campaigns have become household recognisable. - Scaling Challenges & Insights:
Matthew shares candidly about the growing pains – from balancing customer and subcontractor needs to cash flow hurdles in a seasonal market – and how innovation and strategic hiring are helping him manage scale. - Quickfire Round:
A punchy end to the episode with insights into Matthew’s mindset, leadership style, and lessons learned.
The one key thing to listen out for? How branding and customer experience – when done right – can truly transform an industry.
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For now, continue listening for the full story from Matthew.
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Most founders I speak to feel busy but stuck; plenty happening, but not always clear on what genuinely matters most this quarter. If that’s you, the G90 Summit is worth a look. A structured half-day where we work through everything competing for your attention, get clear on the three to five things that must happen in the next 90 days, then commit to them and build the system to make sure they actually happen. Quarterly, virtual, £97 a seat.
Matthew can be found here:
https://www.linkedin.com/in/matthew-powell-warmzilla/
Resources:
YouTube - www.youtube.com
Google Sheets - https://docs.google.com/spreadsheets