Show notes
Hi there and welcome back to another edition of ScaleUp Radio, the podcast brought to you by Smart90, inspired by the Entrepreneurial ScaleUp System and designed to make navigating our ScaleUp journeys that little bit easier by learning from others' experiences.
I’m Kevin Brent and in today's episode I’m joined by Hannah Lanel, founder of The Fore; a business on a mission to disrupt the diet and fitness industry by focusing on long-term, sustainable wellbeing rather than quick fixes.
In this conversation, we explore three key areas. First, Hannah shares how The Fore works as a holistic wellness platform and how the business model is evolving as it scales. Second, we dig into the real challenges of scaling up; from surviving co-founder exits to navigating controversial decisions during lockdown. And third, we finish with some quickfire questions to uncover Hannah’s personal insights on leadership and growth.
One standout message from this episode is simple but powerful: “Eat what you love, do what you love; and make it sustainable.”
If you’re tired of ending the week busy but no further forward, Smart90 might be for you. It’s a simple 90-day execution rhythm with an AI alignment check that keeps your daily focus tied to what actually matters. Try it free at Smart90.co.uk
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For now, continue listening for the full discussion with Hannah.
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Most founders I speak to feel busy but stuck; plenty happening, but not always clear on what genuinely matters most this quarter. If that’s you, the G90 Summit is worth a look. A structured half-day where we work through everything competing for your attention, get clear on the three to five things that must happen in the next 90 days, then commit to them and build the system to make sure they actually happen. Quarterly, virtual, £97 a seat.
Hannah can be found here:
https://www.instagram.com/hannahlanel/
https://www.instagram.com/thefore_london/
Resources:
Simon Sinek - https://simonsinek.com/
Building A Story Brand by Donald Miller - https://uk.bookshop.org/p/books/building-a-storybrand-clarify-your-message-so-customers-will-listen-donald-miller/4099240?ean=9781400201839&next=t
The One Page Marketing Plan by Allan Dib - https://uk.bookshop.org/p/books/the-1-page-marketing-plan-get-new-customers-make-more-money-and-stand-out-from-the-crowd-allan-dib/4613623?ean=9781989025017&next=t
How I Built This podcast - https://wondery.com/shows/how-i-built-this/
IdeasFest - https://ideas-fest.com/
Quickbooks - https://quickbooks.intuit.com/
Canva - https://www.canva.com/