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Managing Online Retail Is Just Like Managing Any Other Business — ScaleUp Radio

Managing Online Retail Is Just Like Managing Any Other Business

17 May 2023

Show notes

May 17, 2023

How do you go from helping to keep our airspace safe to being the founder of an online community and sales platform for British-made crafts? 

Well, if you'd like to find out, then you need to listen to this interview with Susan Bonnar, who has set up and founded The British Craft House. 

There are lots of great takeaways and lessons within this conversation - from keeping true to your values and not letting your standards drop, even when you might be tempted to do so to the importance of building a social following and how that has really helped to build her online platform. 

This is a really good bottom up kind of interview from running away to join The Royal Navy at 17 to falling into business and how Susan started from very small, humble beginnings to now getting to the point where she has built a strong business that is scaling beautifully. 

Also what comes across so strongly in this conversation is that Susan has a really clear idea of where she wants to go. 

Susan emphasises the importance and power of her following – one of the things that separates business that scale from those that don’t, is finding a way to generate a predictable stream of on profile leads. 

This is part of our fundamental thinking in our ‘Execution Habits’ section of our InFlight Checks – you can benchmark yourself here https://executionhabits.scoreapp.com

 

Susan can be found here:

linkedin.com/in/susanbonnar

https://thebritishcrafthouse.co.uk/contact/

 

Resources:

Diary of a CEO - https://stevenbartlett.com/the-diary-of-a-ceo-podcast/

Happy Place Podcast - https://www.happyplaceofficial.co.uk/podcast/

Snapseed - https://snapseedofficial.com/

Adobe Express - https://www.adobe.com/express/

 

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